Aveda Be Curly Advanced Intensive Curl Perfecting Masque, 25ml

Description

Aveda Be Curly Advanced Intensive Curl Perfecting Masque is an intensive silicone-free hair treatment designed to strengthen, condition, and enhance the natural beauty of curly, coily, and wavy hair. Since curls and coils are naturally more fragile, this nourishing masque helps replenish strength with a peptide derived from plant proteins.

The advanced formula helps improve curl smoothness, definition, and shine while providing deep conditioning benefits. It helps reduce the appearance of frizz and leaves curls looking more defined with a healthy-looking glossy finish.

Created with Aveda's expert team of texture stylists, this curl-perfecting masque provides a strong foundation for your wash-day routine.

Features:

• Intensive treatment masque for curly, coily, and wavy hair.
• Helps strengthen fragile curls with a vegan curl-perfecting peptide blend.
• Improves the smoothness and manageability of curls and coils.
• Helps reduce frizz and enhance curl definition.
• Leaves hair looking shinier and feeling deeply conditioned.
• Silicone-free formula.
• Suitable for curly, coily, and wavy hair textures.
• Packaged in a 100% post-consumer HDPE bottle for responsible recycling.

Key Ingredients:

• Vegan Curl-Perfecting Peptide: A blend derived from hydrolyzed pea and vegetable proteins that helps strengthen and support vulnerable strands.
• Kokum Seed Butter: Deeply nourishes and conditions hair while providing slip for easier detangling.
• Baobab Seed Oil: Helps enhance light reflection for a healthy-looking shine.
• Sunflower Seed Oil & Shea Butter: Helps moisturize, condition, and nourish curls, coils, and waves.

About the Brand: Aveda is a plant-based beauty brand known for its professional hair care, skincare, and lifestyle products inspired by botanical ingredients. Founded by Horst Rechelbacher, Aveda focuses on combining plant science with responsible beauty practices. The brand's formulas are cruelty-free and developed without parabens, phthalates, and sodium lauryl sulfate.

Country of Origin: Belgium

Manufacturer: Estee Lauder Companies

Address: The Estee Lauder Companies Inc, 767 Fifth Avenue, New York, 10153, United States Of America

Ingredients

Full Ingredient List: Water/Aqua/Eau, Cetearyl Alcohol, Glycerin, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Helianthus Annuus (Sunflower) Seed Oil, Pyrus Malus (Apple) Fruit Extract, Behentrimonium Methosulfate, Stearamidopropyl Dimethylamine, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Garcinia Indica (Kokum) Seed Butter, Adansonia Digitata Seed Oil, Squalane, Cetyl Esters, Ethylhexyl Olivate, Lactic Acid, Caprylyl Glycol, Distearyldimonium Chloride, Cetrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Tocopherol, Cetyl Hydroxyethylcellulose, Fragrance (Parfum), Linalool, Citral, Limonene, Citronellol, Geraniol, Eugenol, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate.

Please refer to the ingredient list on the product packaging for the most updated formulation.

How To Use

• After shampooing, apply the masque evenly through damp hair.
• Leave on for 2–5 minutes.
• Rinse thoroughly.

Suggested Regimen:

For Coils and Tight Curls:

• Use Be Curly Advanced Shampoo, Intensive Curl Perfecting Masque, and Curl Perfecting Primer on wash days.
• Style with Coil Definer Gel for enhanced curl definition.
• Between wash days, use a co-wash followed by the masque or conditioner based on hair needs.

For Wavy and Loosely Curly Hair:

• Use Be Curly Advanced Shampoo, conditioner, and Curl Perfecting Primer on wash days.
• Replace conditioner with the Intensive Curl Perfecting Masque every 2–3 washes depending on hair needs.

Country of Origin

Belgium

Manufacturer

Estee Lauder Companies

Address

The Estee Lauder Companies Inc, 767 Fifth Avenue, New York, 10153, United States Of America.